As per the research, the mind notices the color than any other factor. Therefore, color selection and efficient optimization is a very crucial aspect to increase retention rate for the website. Color has the ability to influence one people mind. Thus, best website developers in Mumbai give more focus to color selection rather than design.
So the bottom line is- “ Right color will make you win ”
What is color Psychology?
Color Psychology is a science which deals with colors affecting your mind or more precisely human behavior. It is noticed that it takes a mere 90 seconds for a customer to form an opinion about a thing or product in which 62-90% of that process is determined by the color of the product alone. Color Psychology is a must study field for all the leaders and project managers. Color is critical and can make you won your battle.
What Color to use?
Every color has different meaning and can use to brief the audience just by the color. For example:
It means energy, war, danger, strength, power, the determination as well as passion, desire, and love. It is also considered the more attractive color than other colors. When you want to attract attention, use RED color.
The color of joy and signifies joy, happiness, intellect, and energy.
Purple is a color which is associated with royalty. It conveys power, nobility, luxury, ambition, wealth and extravagance.
There are many more. It depends on what your product wants to convey.
Color Combination :
It not necessary to use a single color for the entire website. It will be boring and people won't like to go through the content. Use the color combination. Use any one color as a default and use other colors to give rich user experience.
As said color is a tricky thing. Use it in the right way at the right time with a right audience with a right purpose. Wrong selection may lead you to losses; therefore, it is highly preferable to consult web developers in Mumbai.
- Use Blue to cultivate trust.
- Use Green to showcase environmental features.
- Yellow for warnings.
- Red for quick attraction.
- Orange for fun.
- Women like blue, purple, and green. They have blind spot for gray, orange and brown.
- Men prefer blue, green and black and avoid colors like purple, orange, brown and pink.